This is an article that explains how ASOS, the online fashion giant reduced its carbon footprint by 13%. These figures relate to absolute operational emissions i.e., the entire footprint across inbound transportation, intersite transportation, fulfillment centres, and offices, packaging and, customer deliveries and returns. The report also features figures on carbon intensity reduction performance. Carbon intensity refers to the number of grams of CO2 emitted per unit of energy consumed. ASOS reduced the amount of carbon emitted per order by 45% since the year 2015/2016. This exceeded their target of 30%.
The article also informs us that Amazon’s absolute global emissions in 2020 increased by 19% year on year as demand increased.
What were the main drivers of the carbon reduction?
The key drivers were listed as:
ASOS has also signed up to the British Retail Consortium on climate action roadmap which requires supporters to deliver net zero carbon by 2040.
If you need help with reducing your carbon footprint by improving the sustainability of your packaging, please contact us on 01884 70047 or firstname.lastname@example.org
We can help you explore and implement a variety of ways to reduce your carbon footprint including using more sustainable/lighter boards and improving carton structure to reduce the packaging size.