Cartons and Sleeves are the most sustainable form of packaging and form part of the “circular economy”. If you think that letting your customers know that your packaging is fully sustainable may help your brand, you may be interested in this Carton Life Cycle infographic from Procarton. Procarton allow anyone to use this graphic (with a Procarton credit) This infographic shows how cartons fit with the “circular economy.” Cartons are made from wood fibre and are renewable and recyclable. A perfect example of packaging that meets the circular economy criteria.
Procarton explain the concept of the Circular Economy as follows : “is to optimise the use of natural resources by encouraging recycling, eco-design and waste prevention, among other measures.”
In July 2017, the European Commission published a document entitled “Towards a Circular Economy: a zero waste programme for Europe”. In this document, it explains that waste has been increasing since the industrial revolution. This is due to the fact that our economies have used a “take-make-consume -dispose” approach – a linear model which assumes that resources are abundant, available and cheap to dispose of.
Now, it is widely recognised that the earth’s resources are finite and that these resources must be “reduced, reused and recycled” – creating a circular economy. The above infographic shows how cartons and sleeves are a perfect example of a resource that can easily be recycled as well as been produced from trees, a renewable resource.
Procarton allow anyone to use this infographic as long as it is credited to them.
Call us on 01 847 0044 if you would like to discuss how you can make your cartons or sleeves more sustainable. We are now using an eco-friendly, plant-based film for carton or sleeve window patches. Read about the eco-film here.