Archive


Pantone Colour of the Year 2019

An article on the JohnsByrne website discusses the 2019 Pantone Colour of the Year as chosen by the Pantone Colour Institute. Below we summarise this article.   Who is the Pantone Colour Institute? The Pantone Colour Institute helps companies make informed decisions about colour for their brands or products. This includes colour trend forecasting, brand […]

Tuesday, November 26th, 2019

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Is Seasonal Packaging a Good Investment?

This article gives 6 tips that will help decide whether creating seasonal packaging is a good investment or not. The article was featured on the Packaging Strategies website. The article assumes that seasons such as Christmas bring a guaranteed increase in sales, especially for products that reflect the season. Toblerone’s  Seasonal Packaging The famous Swiss […]

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Wednesday, October 30th, 2019

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8 Questions You Should Ask before Buying Packaging

Ways to Reduce Packaging Costs – 8 Questions to Ask At Dollard Packaging, we know that you’ve got a lot to do in running your business, and like every business, you’ll want to minimise your packaging costs while still getting the best quality packaging. We’ve being producing printed packaging since 1982 – that’s a lot […]

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Monday, September 16th, 2019

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Sophisticated, Elegant Carton for Luxury Italian Perfume

This is an article from Sappi Paper about a perfume carton that was designed for the famous Italian fashion brand, Salvatore Ferragamo. Salvatore Ferragamo is an Italian luxury goods company, with headquarters in Florence, Italy. It specializes in shoes, leather goods, Swiss-made timepieces, fragrances and ready-to-wear for men and women. It is known as the […]

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Monday, July 29th, 2019

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Is your Cosmetics Packaging Luxurious Enough?

This article is from the American packaging company, JohnsByrne Packaging. It discusses how cosmetics packaging needs to be luxurious to complete in the marketplace. The article begins by pointing out that a cosmetics product’s packaging will most often be the first interaction a consumer may have with a cosmetic product. Therefore it is extremely important […]

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Monday, June 24th, 2019

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Weight Watchers’ New Brand and Packaging

An article on the www.healthcarepackaging.com website reports that the Weight Watchers company announced in September 2018 that it was rebranding the company. The purpose of the rebrand was to reflect a shift in focus from weight loss to overall health and wellness. Weight Watchers is a global brand that was founded in the US in […]

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Friday, June 21st, 2019

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5 No-Option Conditions Forcing Brands to Change their Packaging

This is an interesting article from the Australian branding agency, Jam & Co. in which the author discusses five conditions where companies feel that they have “no option” but to change their packaging. The author puts each of these conditions “under a microscope” and examines whether these 5 conditions are really a good reason to […]

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Wednesday, May 22nd, 2019

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Skincare Packaging Design Trends

This is a very interesting article by the Irish design and branding agency, AKGraphics. The author discusses 9 key trends in skincare packaging and looks at some of the reasons for these trends. It is well worth a read for anyone in the growing* cosmetics/skincare industry. Below we summarise and discuss the key points of the […]

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Wednesday, May 22nd, 2019

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Mesmerising Chinese Cookies Cartons

This month we bring you images of some beautifully designed cartons for the Ah Ling Handmade Cookies brand as seen on the PackagingoftheWorld.com website. Ah Ling is a housewife brand cookie in Kemaman Terengganu, Malaysia. These New Year cookies were a collaboration between Ah Ling and the Super Delicious Limited Company. These cartons caught our eye […]

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Friday, May 17th, 2019

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Nutraceutical Packaging – Key Considerations

This is a summary of an article from JohnsByrne Packaging about key considerations when developing a packaging concept for nutraceuticals (a “nutraceutical” is a product that is a cross between a nutritional product and a pharmaceutical product.) Medical-grade anti-wrinkle topical creams or special-dietary supplements are two popular forms of nutraceuticals The nutraceutical industry has seen […]

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Monday, April 29th, 2019

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