Archive


Pantone Colour of the Year 2024

In this post discusses, we summarise a post from the Pantone website which showcases the Colour of the Year 2024 as chosen by the Pantone Colour Institute. Who are the Pantone Colour Institute? The Pantone Colour Institute helps companies make informed decisions about colour for their brands or products. This includes colour trend forecasting, brand […]

Wednesday, February 14th, 2024

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Packaging Design Trends for 2024

What are design trends predicted for 2024? In this post, we  bring you a summary of an article by Daisy Ein on the Envato TutsPlus website about the trends for 2024. To see all the trends, check out the original article here. Dollard Packaging Note: For all types of carton and sleeve packaging design, it […]

Thursday, December 14th, 2023

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One Colour Packaging Design

Using one colour only in your packaging design can be as effective as more elaborate 4, 5 or 6 colour options while costing less. Special finishes can be added to further enhance the look of the carton. In a post on the Dieline.com website, Jessica Deseo showcases 15 of their favourite monochrome designs. In this […]

Wednesday, June 21st, 2023

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Excellent Branded eCommerce Packaging – 6 Examples

This post is a summary of examples from a post by Elly Strang on the Looka website. Looka is an AI powered graphic design software tool. The post begins by explaining that branding is important for eCommerce packaging because it presents an opportunity to deliver a great “brand experience” to your customers and the post […]

Friday, April 21st, 2023

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Packaging Design Trends for 2023

What will be the dominant design trends in 2023? In this post, we show you a summary of the key trends, as predicted by graphic designers in an article on the 99Designs website. To see all the trends, check out the original article here. About 99Designs 99Designs.com is a global creative platform that makes it […]

Wednesday, December 7th, 2022

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Design Tips for Wearable Technology Packaging

In an article on the JohnsByrne packaging website, the author gives tips on how to design packaging for wearable technology so that the packaging reflects the technology innovations of the product itself. What is Wearable Technology? Wearable technology is defined by Wikipedia as “Wearable technology, wearables, fashion technology, smartwear, tech togs, streetwear tech, skin electronics […]

Thursday, July 28th, 2022

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Innovations to improve Packaging Accessibility for all Consumers

Accessibility in digital technology is a key concern currently in the design of websites and apps. In a recent article on the TwoSides website, the author, Sam Upton, discusses ways that brands are reconsidering their packaging to make it more accessible for disabled users. Below is a summary of this post with some additional Dollard […]

Friday, January 28th, 2022

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Packaging Design Trends for 2022 and Pantone Colour of the Year

What will be the dominant design trends in 2022? In this post, we show you a summary of the 11 key trends, as predicted by graphic designers in an article on the 99Designs website. We also show the colour chosen by Pantone to be their Colour of the Year for 2022 About 99Designs 99Designs.com is […]

Monday, January 24th, 2022

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Ben’s Original Rice – New Packaging Removes Racial Stereotyping

Packaging Design and Racial Stereotyping How important is packaging design and branding as part of your marketing mix? Can your packaging design negatively affect consumer sentiment towards your brand? The answer to the above questions is a resounding yes. The evidence for this is borne out by the many brands worldwide that have been forced […]

Wednesday, September 29th, 2021

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Pantone Colour of 2021

This post discusses the 2021 Pantone Colour of the Year as chosen by the Pantone Colour Institute, based on a post on the Pantone website. Below we summarise this article. Who are the Pantone Colour Institute? The Pantone Colour Institute helps companies make informed decisions about colour for their brands or products. This includes colour […]

Friday, January 29th, 2021

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