Confectionery Carton Award Winners and Finalists
De Neuville wins Confectionery Carton Award
The winner of the 2016 ProCarton ECMA Awards – Confectionery section was a chocolate egg carton. The brand owner is French confectionery company, De Neuville.
Carton Construction
The carton was constructed so that no plastic packaging is required and the carton is therefore a fully sustainable form of packaging. The carton can be erected automatically.
Carton Design and Printing
The objectives of the design were to make the packaging have a high impact on the retail shelves and appeal to the target market of younger children. These objectives were achieved using a “chicken and egg” themed design. The larger part of the carton, (the “chicken” part) can be reused for holding pencils, paperclips etc. The carton was produced by Karbest, a Spanish carton printer.
Jury’s Comments on the winning carton
The judges described this carton as “colourful, fun, innovative and attractive”.
Photos of the other 3 finalists can be seen below.
Laima/Orkla Confectionery’s Christmas House
Lindt Chocolate’s Eiffel Tower Carton
Fabian Rimann’s Advent Calendar carton
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