The FSC Forest Week Campaign occurs this year from 21st to 27th of September 2024. This year the focus of the campaign is “highlighting the small steps that everyone can take to create big change, helping to ensure a sustainable future for all.”
How can you get involved?
Forest Week Information is available here, for both consumers and businesses.
Dollard Packaging is FSC certified
Here at Dollard Packaging, we are FSC certified, therefore if you buy FSC-labelled products from us, you can get involved (see below). This campaign is an opportunity to join forces with FSC in this mission and showcase your sustainable forestry efforts.
Given the level of current consumer interest in sustainability issues, it makes “marketing sense” to create awareness in your target market of any of your work on improving the sustainability of your packaging or products. We can provide you with information regarding the origin and composition of your FSC-labelled cartons or sleeves.
The FSC website explains the answer to this question as follows:
“To meet these consumer expectations, companies that are not FSC-certified but buy finished and FSC-labelled products, can use the FSC trademarks for promotion. This is where the FSC promotional licence comes into play. If a business buys finished, FSC-labelled products from an FSC-certified company and sells these products on to end users, they may apply to FSC for a promotional licence. A promotional licence enables businesses to use the FSC trademarks to promote these products without requiring certification. Similarly, organizations that use, but do not sell, FSC-certified products within their business can apply for a licence to promote this. For example, a company that reached a milestone of only using FSC-certified paper in its operations may want to promote this achievement.
The promotional licence makes it easier for sellers to convey to customers that each FSC product sold has been verified, thereby increasing trust and confidence in the seller’s credibility.
FSC can be an important part of realizing your sustainability or corporate social responsibility strategies and communicating this to consumers. Sourcing responsibly and promoting your commitment to sustainability also differentiates you from your competitors” and “As awareness of the importance of sustainability increases, there is a growing trend in selecting ethical and sustainable products. As a result, many companies see value in promoting the fact that their packaging or products are FSC-certified.”