The above question is the main focus of a survey carried out by the Mark Allen Group ahead of the Packaged Global Summit in June 2019. The research was carried out by the Mark Allen Group, a research and event organiser. 100 packaging professionals were surveyed. (Mark Allen are the organisers behind the Packaged Global Summit which takes place in Amsterdam in June 2019.)
Innovation was listed as the most important business area by most respondents and sourcing sustainable materials was listed as the biggest challenge. Below is a summary of the 3 top statistics in each area.
A summary of key findings is shown in an infographic below.