Archive


6 Rules of Great Packaging Design

Packaging Design Rules If 2018 is a year in which you decide to redesign some of your packaging, this short and refreshing article by Peter Vukovic of www.99designs.ie will be worth a read.  (read time 6 minutes) Mr. Vukovic opens his article by stating that a typical supermarket may stock more than 40,000 products (Source: US […]

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Tuesday, January 16th, 2018

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Packaging Design Trends for 2018.

Carton and Sleeve Design Trends in 2018 In this article by graphic designer Martis Lupus on www.99designs.ie, the author discusses the 10 predicted packaging design trends for 2018. We have summarised the key points from article below. Simplicity The first trend is simplicity or a minimalist design type. The author suggests that if you can […]

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Tuesday, December 12th, 2017

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What is Packaging Design? (Video)

What is Packaging Design? (Video) In this 43 minute video, UK packaging design author, Giles Calver discusses what packaging design is at a Biabeag event ‘Outstanding By Design’ in Kilkenny. Watch the video here.  

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Sunday, October 8th, 2017

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6 Tips to Supercharge your Packaging Design Process

Improving your Packaging Design Method Whether your product is sold in retail or online, you know that your packaging works like your product’s salesperson so the process of packaging design is really important. But how do you get the packaging design right and ensure that it doesn’t drag on forever? These 6 tips are based […]

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Monday, September 11th, 2017

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Cool Packaging Designs In Black and White

Cartons with a Black and White Design Packaging designed in black and white only can look very elegant and is very popular in the cosmetics and skincare industry. It is also the cheapest possible way to print as black and white printing is a one-colour print job. If you would like to know more about […]

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Friday, September 8th, 2017

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16 Ways to Make Your Product Stand Out on Shelves

Ways to Make Your Product Packaging Stand Out on Retail Shelves This article looks at 16 ways that can help you do this. It is an undisputed fact that the appearance of your packaging will have an effect on your sales in retail stores. Below we have summarised the key points from this article and added […]

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Tuesday, May 9th, 2017

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Six Rules for Successful Packaging

Six Rules for Successful Packaging An article entitled “Six Rules for Successful Packaging” was featured on the www.naturalproductinsider.com website. It was written by Kevin Hill of Quality Scales Unlimited. We have reproduced it in full here. (Reading Time: 3 minutes approx.) “When consumers walk into a supermarket or store, they’re faced with an endless array […]

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Monday, March 6th, 2017

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